Job Description

Director, Public Sector Business Development

Join to apply for the Director, Public Sector Business Development role at Plowshare .

Founded in 1994, the PlowShare Group works exclusively with nonprofit organizations, government agencies, and their partners. Our mission is to harness the power of communications for social good. Our core expertise as a full-service communications agency and consultancy includes unique capabilities in Public Service Announcement (PSA) creative development, distribution services, and monitoring and reporting. Acquired in 2017 by Publicis Groupe, PlowShare now brings the full suite of marketing services to our clients and an array of career path options to our employees. Present in over 100 countries and employing nearly 80,000 professionals, Publicis Groupe is the third largest communications group in the world. Publicis Groupe is listed on the Euronext Paris and is part of the CAC 40 index. Active across the entire value chain, Publicis Groupe offers its major clients a transversal, unified and fluid model allowing them access to all the Groupes tools and expertise around the world through the mantra The Power of One.

Overview

We are currently seeking a Director of Business Development to work with our growth team for Publicis Groupes and PlowShares U.S. Government practice. Reporting into an executive leader at PlowShare, you will lead government pursuits for PlowShare, while also leading the largest government pursuits amongst multiple agencies within Publicis. You may also be asked to contribute to nonprofit pursuits. The right candidate will capitalize on our outstanding capabilities, develop and execute marketing and sales strategies for driving new and incremental new business revenue, as well as determine relevant past-performance and operational requirements for specific customers to support the team to drive growth within our Government sectors.

The successful candidate will be responsible for building, managing, and capturing a robust pipeline of opportunities within our current tracking system, and will oversee the pursuit of their opportunities through identification, qualification, capture, and award status. Working closely with our team, the candidate will provide strategic direction and support bid strategies, pricing, teaming, and proposal strategies while coordinating with other internal resources.

Candidate should have at least 10 years of professional experience, including at least 3 years supporting and/or managing U.S. government agency contracts for either marketing and communications, advertising, or digital agency. The ideal candidate will reside within the metro Washington D.C. area for ease of networking and fostering client and business relationships, but candidates with an ability to easily travel will be considered. Travel to Publicis locations throughout the U.S. may be required when collaboration amongst agencies is required.

Responsibilities

• Develop strategic plans with tactical execution to grow the business from existing customers and market share from the competition
• Drive lead-generation programs and capture plan
• Constantly optimize the new business process, response content and pursuit plans to increase the new business pipeline and conversion rates
• Support thought leadership and other content development and marketing efforts
• Grow the opportunity pipeline through diligent and timely identification and qualification of new business opportunities by leveraging current technologies, customer intimacies, and inter-company collaboration
• Identify and cultivate business partner relationships, including large and small businesses
• Lead and participate in the identification, qualification, and pursuit of strategic business opportunities
• Apply marketing intelligence and competitive data pertaining to potentially targeted pursuits and advanced marketing strategies
• Participate in bid decisions, gate reviews and the development of price and cost strategies
• Spearhead and orchestrate agency pitches and proposals
• Research, analyze, and monitor financials, technological, and demographic factors so that market opportunities may be capitalized on and the effects of competitive activity may be understood and minimized.
• Direct, manage and train a business development associate in maintaining the agency's collateral, case study library, pitch presentations, marketing and intelligence.
• Maintain and leverage CRM to promote contact with targets, support marketing initiatives and provide accurate pipeline reporting.
• Working in conjunction with the Finance Director, support pricing strategies for the organization which will result in the greatest share of the market over the long run.
• Prepare sales and marketing reports and analyses.
• Prepare and maintain data needed for compliance, and work collaboratively with internal compliance teams on reporting aligned with government requirements

Qualifications

• At least 10 years experience in new business, including 3 years in government contracting inclusive of:
• Sales and/or business development experience with Government programs and contracting deep relationships with government program officers
• Effectively interface with major government prime contractors, both large and small businesses
• Demonstrate outstanding strategy development, execution and leadership skills
• Manage priorities, competing demands, and change approach or method to best fit the situation
• Proficiency with Federal market intelligence websites and services such as Bloomberg Government, Deltek GovWin, Sam.gov, and GSA Ebuy
• Demonstrate strong customer service skills while working with a diverse team
• Effectively and efficiently utilize Microsoft Office applications and other computer products and programs
• Strong leadership qualities with the ability to motivate, influence and inspire others
• Possess negotiation, planning, critical thinking and problem-solving skills that demonstrate topnotch leadership and professionalism
• Demonstrated ability to calculate figures and amounts such as pricing, discounts, proportions, percentages, and volume

Additional Information

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-inclass wellness and benefits offerings include:

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off, Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• Work Your World Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances

All benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Compensation Range: $121,315 to $166,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a thirdparty benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 2/15/2026.

Seniority level

Not Applicable

Employment type

Full-time

Job function

Sales and Business Development

Industries

Advertising Services

EEO Statement

Plowshare is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.

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